Purple is a powerful color that evokes strong emotions. Across many cultures, purple is associated with the glamour of royalty and luxury. It is also associated with creativity, mystery, and spirituality, inspiring us to explore the realms of imagination as well as...
Blog Posts
What’s the Appeal of Turquoise and Teal?
Summer is here! So today we're kicking it off with two of the season's most popular colors — turquoise and teal! These soothing blue-green tones beckon us to relax like no other. And it's so easy to see why. The world's most beautiful islands are surrounded by the...
Blue is the Color of Choice. Once Reserved for Royalty, Now is in Ready to Wear.
Did you know that many people cite blue as their favorite color? Blue is the color of our sky and ocean, and with its multitude of shades it rouses a wide range of emotions. Hope. Peace. Sadness. Tranquility and much more. As the poet Ms. Moem wrote: There are so...
From Poetry to Personal Colors, Yellow Stands Above the Rest
Welcome to the sunny side of color! As the brightest of all the colors on the color wheel, yellow is such a strong color that it is best used with a light touch. As the American poet Emily Dickinson once wrote…
Exploring the Revitalizing Power of the Color Green
Spring has arrived in Northern California with its beautiful shades of green! As the color of the season, green soothes and uplifts our spirits as an eternal symbol of renewal and growth. Green is Nature’s glorious backdrop to an explosion of flowers and thriving...
The Ravishing Reds and Their Resounding Influence on Culture, Sex Appeal and Fashion
February is here and red is its flagship color! And it’s no wonder why. Red has long symbolized passion, love, power and more. Take Scarlett O’ Hara, the heroine in the classic movie “Gond with the Wind.” Her first name is a brilliant shade of red—a color chosen to communicate her fiery spirit. On Valentine’s Day, we give gifts the color of pink and red, such as roses and wine, to express love and affection.
Facts About White — And Its Usage in Fashion and Art
Did you know that white represents the absence of hue or chroma, and cannot be made from the three primaries (the way black theoretically can be)? And while it’s not represented on the color wheel, white is an essential ingredient of any palette. Keep in mind though, it is “your” white, which is often not pure and has some slight color to it. This slight color reflects in the name of the white, i.e. Winter White, Vanilla, Pink Sand, Milk, Alabaster, and more.
Best Colors to Wear in a Group Photo. Choose Wisely!
Today, I’ll show you how to create a beautiful group photograph that makes everyone look their best. The secret? It’s all in choosing one unifying color theme!
Photography Tips for Color Consultants and Your Clients — In Front and Behind the Lens
When you are a color consultant, you’re responsible for helping your clients look their best. It is not only helping them find the right colors and styles, but helping them relax in front of a camera. A picture is worth a thousand words, so make it the best it can be.
Up Your Color Confidence – Take the CAT™ Workshop
Take the CAT™ Workshop and learn to use the CAT or Color Assessment tool to easily select colors more accurately and keep track of the colors your select. Do you constantly play with color? Do friends and family always ask you for advice on what to wear? Are...
The Art and Science of Seeing and Choosing Colors
Introducing the All-New ColorKINETICS™ Workshop. Ever wonder why you receive more compliments when you wear a certain color? How a designer can choose colors to make a home look fabulous? Or, how a stylist can select just the perfect shade of everything—from hair and...
How to Look Striking in the Color Gray
How many of you think that the color gray is boring? That it lacks emotion? Or that it lacks strength? The truth is, gray can be subtle and provocative—you just need to know how to inspire it!