How many of you think that the color gray is boring? That it lacks emotion? Or that it lacks strength?
The truth is, gray can be subtle and provocative—you just need to know how to inspire it!
According to Joanne Allen, author of “Showing Your Colors,” she says,
“We tend to consider grey a serious neutral with a minimum of personality. When grey is worn alone—in a flannel business suit, for instance—the words “anonymous” and “boring” come to mind.”1
However, depending on the shade and the way it is combined with another color, it can be authoritative, neutral, innovative, unconventional or subtle.
We just need to get the right gray with the right person.
Your best gray:
Is the same value as your hair
Mixes well with your color quality
Or relates to either your hair, skin, and/or eyes
We look best in many colors that are the same value as our hair.
So, if you have dark hair, you can wear more colors that are darker than someone who has light hair.
And if you let your hair go natural as you age, it gets lighter—and you also start to look better in lighter colors and silver grays. You may not believe me, but keep this in mind as your read further.
When we talk about color, we describe it by these elements:
What is its VALUE? Value is the lightness or darkness of a color. (Dark, Midtone, Light)
What is its INTENSITY or COLOR QUALITY? It is the brightness or dullness of a color. Examples are:
- Brights (Pure)
- Jewel Toned (Slightly Shaded)
- Pastel (Tinted)
- Darker Colors — Bright Neutral (Shaded)
- Soft Neutral (Grayed)
What is its HUE? Hue is the color. Hue and Color are interchangeable.
Is Your Gray LIGHT, MIDTONE, or DARK? The fashion world thinks of Gray in three value as represented by:
- Silver Gray
- Medium Gray
- Charcoal
Silver Gray makes lighter hair color shine.
According to Jeanne Allen, “Silver Gray is light and bright for a grey. It is a cool and refreshing color that acts almost like a pastel. The softness and clarity of this shade encourage the color personality pastels (figure 1–5) and mid-tone brights (figure 6–15) to shine forth. The pleasant effect of these mixtures is noticeable on a cloudy day when colors take on a marked intensity and depth in the soft grey light.”
I could not agree more. Those who can wear silver-gray need softness and clarity too. They also have a light inherent value, meaning their hair is light to medium-light in value. They can also have hair in the range of ash blonde, raw umber blonde, silver-blonde, or light to medium gray.
Silver grey works well on women who can wear pastels. They include Spring seasonal type and some Summers who are muted with gray.
Those women who have naturally dark hair can only start wearing silver-gray as their natural gray comes into their hair.
Charcoal Gray is a workhorse neutral – The new black!
Charcoal Gray is the darkest gray. It is close to black without being black. And according to Jeanne Allen, “Charcoal Grey is a subtle and provocative color that offers the depth and drama of black without the harshness. When black is too strong, this is the color to choose. Charcoal not only mixes comfortably with brights (figure 1–7), it offers a sophisticated and interesting image when combined with jewel tones (figures 11–15).”
Charcoal Grey is an amazing neutral for those who have dark to medium dark hair. It can be combined with not only brights and midtones to stand out. But for those with softer or richer coloring, it combines with your colors too.
Note this model has a dark inherent value.
The darker valued colors resonate with her. She is wearing both silver gray and charcoal gray. She looks great in the darker charcoal jacket and black top. But the lighter skirt seems out of place on her. Our eye is drawn to the skirt and not to here. Big mistake.
“Your clothes should support you and your good looks. If they don’t then they are not your clothes.” —Mary Lou.
Medium Gray looks great with its matching hue.
Medium Gray as you may have guessed is between silver and charcoal and can coordinate with all color and color qualities for silver and charcoal.
So which medium gray do you pick to wear?
You pick the one that has the same hues or “hue parent” or “undertone” you have. Forget about value. Now look at the color—or hue—of the gray. Each gray has a “parent” hue or color at its base. The hue or color is a color on the color wheel—magenta, red, orange, yellow, green, blue, or violet that was neutralized to make that gray.
If this concept is new to you, try this:
Take something that is gray and put it next to something else that is gray. Take a long look. You’ll notice that one may look a little blue than the other one. This is called the undertone. So, when choosing a medium gray, make sure it has an undertone that coordinates with one of your personal colors. A personal color is your eye color, your hair color, or your skin tone.
If you have blue eyes, then a blue-gray may be just perfect on you. If you have golden-brown skin, a grey that has a slight golden undertone would be perfect. Yes, you’ve seen that gray, it is the one that looks dirty when you hold it up to a blue-gray—but it is the one that goes with your warmer skin.
Take a look at this woman’s gray hair and the hues that match:
To illustrate a point, we are using a paint sample from Benjamin Moore, See that the paint sample, Rock Gray, is blue-gray and it is like the color of her hair. Dark Pewter is a blue-violet gray which is also in her hair color.
Rock Gray is blue-gray and it is the color of her hair. Dark Pewter is a blue-violet gray which is also in her hair color.
Now take a look at my hair color’s hues.
“Geddy Gray” works well since it’s in my hair color, as well as the other gray color. Green-gray works well for me, too!
This gray also works well with the dark of my hair. You may find other names for this gray such as “Charcoal” or “Ash.”
Next, let’s look at this woman.
Gray is not the first color I would advise her to wear. But if she really needed one, it needs to be orange-red much like the “Chocolate Pudding” color below.
Of course, it may be difficult for some of you to distinguish grays since the color hue in gray is so subtle. If you need help picking your gray colors, I’ll be glad to help you!
Call me at 650–400-2230, and we’ll set up an appointment to go over your colors via ZOOM or in an outdoor location!
1By the way, the inspiration and many color concepts for this blog came from a classic book “Showing your Colors” by Jeanne Allen. The author discussed a clothing line called Jeanne-Marc and how fashion designers thought about the colors for the upcoming season. Published in 1985, Jeanne’s insights are strikingly current. If you do not own this book, you should.